Product Marketing

Tel Aviv-Yafo, IL


Hailo is a leading start-up developing a first-in-class deep learning inference processor for smart devices in various industries. Hailo offers a breakthrough microprocessor uniquely designed to accelerate embedded AI applications on edge devices.  

We combine a fundamental understanding of the way neural networks operate with our team’s expertise in SW and HW architecture, to develop a product that has the potential to be a landmark in computer technology. The company is built from a mixture of experts from various fields, coming from the elite units of the intelligence community and the leading tech companies in Israel, with a track record of executing complex projects from the ground up.   




  • Develop deep understanding of our products, customers and competitors and use it to create relevant messaging, tools and content as well as sales and customer programs 
  • Create strongly differentiated product positioning and messaging and evangelize Hailo’s products to the target markets across all marketing platforms  
  • Drive and create marketing materials, including sales presentations, white papers, web pages, blog posts, and case studies 
  • Conduct various market research for a variety of objectives such as demand creation, crystalizing value proposition, roadmap planning and more 
  • Lead competitive analysis across market segments and create relevant internal materials as well as customer- and partner-facing materials   
  • Identify market and business opportunities across different market segments and develop a value proposition for each 


  • Technical background necessary, degree in Engineering/Computer Science or similar required 
  • 2+ years of industry experience with product marketing/ product management or similar position in a B2B company, preferably in the semiconductor market 
  • Ability to multi-task and drive to completion a diverse number of tasks 
  • Excellent written and verbal communication skills, strong presentation skills and strong creativity in message delivery 
  • Strong affinity for understanding target audiences, needs and purchase process 
  • Strong analytical skills and data-driven thinking 
  • A true team player with great communication skills 


  • Experience with artificial intelligence / deep learning 
  • Experience in semiconductor, preferably in the processor market 
  • Experience in computer vision products and technologies 
  •  Experience in marketing complex products to a variety of markets 

We are passionate about building an inclusive and equitable working environment. 

We promote a flexible work environment that encourages work-life-balance. 

If you don't meet 100% of the requirements– no worries!  

Our DNA is characterized by openness to multi-disciplinary people, who bring great potential to grow with us, not just skills set list. We encourage you to apply if you think this is a role that would make you excited about coming to work every day. 



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